Savvy sports audiences care about team sponsorship deals – Phys.Org


Phys.Org

Savvy sports audiences care about team sponsorship deals
Phys.Org
Players in a German professional soccer game compete on the field with company brands on their uniforms. A three-member research team has found that sports audiences pay attention to sponsorship deals and what shapes positive and negative …more.

and more »

Read More…

Share This: