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McDonald’s ends Olympics sponsorship deal early – Reuters – Huge Deals Daily

McDonald’s ends Olympics sponsorship deal early – Reuters


Reuters

McDonald’s ends Olympics sponsorship deal early
Reuters
The company’s move may also reflect a rising view among consumer brands that exclusive Olympics sponsorship deals do not offer the marketing impact they once did. Some companies find it is much cheaper to work directly with athletes or specific
No longer a combo: McDonald’s ends Olympic sponsorship dealABC News

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